Meghan Markle is thinking about a new name for her lifestyle brand, American Riviera Orchard (ARO), in case her current name doesn’t get approved, according to a source.
The U.S. Patent and Trademark Office recently rejected her application to use the ARO name, which has caused some confusion for her team.
The source mentioned that Meghan’s team might need to find a backup name, similar to what Kim Kardashian did when she had to change her shapewear brand name from Kimono to Skims due to cultural issues.
“The team is working on alternative names just in case,” the source said. “They’re a bit stressed but not too worried because Kim Kardashian also had to rebrand and it turned out fine.”
Changing the name now would be expensive because of all the branding work already done, but it’s not considered a disaster.
In March, Meghan Markle introduced her new lifestyle brand on social media and had filed for a trademark for the name American Riviera Orchard in February.
Her company aims to sell various home goods like cookbooks and tableware, as well as food and drink products such as jams and vegetable spreads. They are also considering adding a rose wine to their product line.
However, the trademark application was recently rejected. The U.S. Patent and Trademark Office (USPTO) said that “American Riviera” is a common nickname for the Santa Barbara, California area, which makes the name too generic and hard to trademark. The USPTO’s decision was announced on August 31.
The American Riviera refers to the California area, including Montecito, where Meghan Markle lives with Prince Harry and their children, Prince Archie, who is five, and Princess Lilibet, who is three.
Another source mentioned that trademark disputes are common in the U.S. and can usually be resolved. “It looks like American Riviera Orchard has received a few routine office actions, which is normal when filing for trademarks,” the source said.
The Sussexes have not yet commented on the situation.
She’s had visions of heaven since age 4 and paints exactly what she sees, the paintings are unreal
Akiane Kramarik began painting at the age of four, depicting vivid images of heaven and Jesus, which she claimed were inspired by her visions. What makes her story particularly extraordinary is that her family had no religious background. Her mother was an atheist who did not believe in God, and the concept of God was never discussed in their household.
As Akiane’s artistic talent flourished, her mother couldn’t ignore the profound nature of her daughter’s work. The remarkable paintings led her to find faith. “When you see Akiane’s paintings, you’ll understand why her mother is now a believer,” notes one source. Akiane quickly gained worldwide recognition for her artwork and is now regarded as one of the top 20 living artists. Her incredible ability continues to amaze and inspire people, with many viewing her work as a divine gift. “WOW, this girl is amazing. Such a God-given talent that she shares with the world,” comments one admirer.
Akiane’s paintings are renowned for their intricate realism and spiritual depth, resonating with people from various backgrounds. Her story highlights the profound connection between faith, art, and the mysteries that spark creative brilliance.
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