On March 9, 2024, the Miss World 2023 pageant was held to choose a beauty queen once again. The crown went to Krystyna Pyszková of the Czech Republic. To honor this event, we decided to take a look at the history of the contest and find out how the jury’s approach to assessing women’s beauty has changed over the decades.
1950s: it all started with a scandal.
Kiki Håkansson (Sweden), Miss World 1951
In 1951, as part of the Festival of Britain, the Festival Bikini Contest was held, which journalists later named Miss World. This event became a scandal because in those days a bikini was considered indecent.
Swedish beauty Kikki Håkansson became the winner of this first pageant. And to this day, she remains the only winner to have received her crown while wearing a bikini. Later, the finalists would wear a one-piece swimsuit or evening gown to the awards ceremony.
Denise Perrier (France), Miss World 1953, and Marita Lindahl (Finland), Miss World 1957
Despite the 1951 bikini scandal, the contest founder Eric Morley was pleased with the public attention and decided to hold the pageant annually. His requirements for potential participants were as follows: single women without children aged 17 to 27.
Corine Rottschäfer (Netherlands), Miss World 1959
In 1959, a major British television channel agreed to broadcast the pageant, thus making it even more popular. Corine Rottschäfer found herself in a delicate situation before the awarding ceremony when she discovered that her evening gown had holes in it. Another contestant lent Corine the dress and eventually finished third, while Corine became the winner.
1960s: Miss World is gaining momentum.
Katharina Lodders (Netherlands), Miss World 1962
In the 1960s, the Miss World pageant became one of the most watched television shows. The cash prize for the winner was increased from £500 to £2,500. In 1961, the requirements for contestants were also changed: the upper age limit was now 25 years old.
Katharina Lodders, who was crowned in 1962, addressed these criteria in her own way. On collecting the award, she said out loud, «I don’t think I’m the most beautiful girl in the world — I am the most beautiful girl here.»
Ann Sidney (Great Britain), Miss World 1964
In 1964, the winner was Ann Sidney, who later made a career in the movie industry. By the way, Morley introduced a new rule that same year: he forbade the mothers of contestants to accompany their daughters. The reason why was because the mother of one of the girls caused a lot of inconvenience to the organizers, getting involved in their work.
Reita Faria (India), Miss World 1966
In the late 1960s, the contest became even bigger. In 1966, Morley sent invitations to more than 70 countries, 66 of which were happy to respond. And in 1968, for the first time in the history of the event, a married girl was allowed to participate. In the 1970s, however, a strict criterion for the marital status of contestants was reintroduced: single only, period.
1970s: feminists change the essence of the pageant.
Jennifer Hosten (Grenada), Miss World 1970
The beginning of the decade was marked by a new scandal. In 1970, a week before the pageant, British feminists claimed that Miss World objectified women and threatened to interrupt the show. And they did it. When the event was in full swing, some female guests rose from their seats and began to blow whistles, jingle rattles and shout slogans. Later, the movie Misbehaviour starring Keira Knightley was based on these events.
In 1970, Jennifer Hosten won the crown. She became the first black woman to win it.
Marie Stävin (Sweden), Miss World 1977, and Silvana Suárez (Argentina), Miss World 1978
The conflict with feminists forced the organizers to think about the message the pageant was sending to the world. And in 1972, Eric Morley and his wife announced that the event would now be held under the slogan «Beauty With a Purpose.» The contestants were also required to present their charity projects to the jury.
1980s: «Beauty With a Purpose»
Mariasela Álvarez (Dominican Republic), Miss World 1982
In the 1980s, the slogan «Beauty With a Purpose» got another meaning: new tests of intelligence and personality were added to the contest program. In the eyes of the judges, the contestants’ personal qualities became as important as their looks.
Giselle Laronde (Trinidad and Tobago), Miss World 1986
In the second half of the decade, the contest became criticized again. The public in different countries didn’t like the fact that girls were judged only by representatives of Western countries. And in 1986, Morley decided to hold the preliminaries of the contest in Macau and give the Eastern judges the opportunity to select the contestants. The winner that year was Giselle Laronde from Trinidad and Tobago. This was the first time a representative of this country won the crown.
Ulla Weigerstorfer (Austria), Miss World 1987
And in 1987, the organizers ignored their own rule that allowed to participate girls aged only 17 to 25 and let a 26-year-old beauty to compete for the crown. Later, the upper age limit would be made 27 again.
1990s: crisis
Aishwarya Rai (India), Miss World 1994
In the early 1990s, the popularity of the contest began to decline, and major TV channels stopped broadcasting it. But Morley wasn’t going to give up and managed to find ways to organize the contest at a lower cost.
Yukta Mookhey (India), Miss World 1999
In the second half of the decade, the organizers decided to gather a jury of representatives of different professions from all over the world in order to increase the interest of the audience. So, now beauties were judged by actors and actresses, athletes, magazine editors, and top models from different countries.
2000s: a woman takes the reins.
Agbani Darego (Nigeria), Miss World 2001
In 2000, Eric Morley passed away, so his wife Julia took on her husband’s work and decided to make some adjustments. For example, she called the pageant «stupid and horrible» and promised to make it «more positive» for women. She condemned the part of the show where girls had to first parade around in swimsuits and then give interviews about their life ambitions. «Not because I thought there was something wrong, horrible, and unnatural about swimsuits, but I thought you generally don’t feel comfortable if someone is interviewing you in a tux, and you are in a bathing suit,» Julia said.
Rosanna Davison (Ireland), Miss World 2003, and Kaiane Aldorino (Gibraltar), Miss World 2009
In 2004, Julia Morley surpassed her spouse by managing to gather a then record number of participating countries — 107 girls took part in the competition.
2010s: no swimsuits
Megan Young (Philippines), Miss World 2013
In 2013, the contestants traveled to Bali. It was the first time the event was held in Southeast Asia. Also, for the first time in the history of the contest, a girl from the Philippines, Megan Young, won the crown.
Manushi Chhillar (India), Miss World 2017
Julia Morley, who had previously voiced her discontent with overly revealing costumes of contestants,
decided to remove the swimsuit competition from the pageant in 2015. She said, «We are really not looking at her bottom. We are really listening to her speak.»
2020s: what’s next?
Karolina Bielawska (Poland), Miss World 2021
The first event of the new decade wasn’t really big. In 2022, the number of countries participating in the contest was the smallest since 2003 — only 97. The winner was Karolina Bielawska from Poland. Next time, the Miss World jury gathered in 2024 and crowned Krystyna Pyszková from the Czech Republic.
Krystyna Pyszková (Czech Republic), Miss World 2023
Since modern trends criticize various beauty standards, there is a possibility that the Miss World organizers will choose to stop using any selection criteria for future contestants, following the example of Miss Universe. In 2023, the latter removed the upper age limit for contestants. And since Julia Morley suggests that it is personality that should be evaluated, we are sure that changes in the contest are not long to wait.
Speaking about Miss Universe. Here’s what 16 Miss Universe winners look like now.
Preview photo credit Harry Pot / Nationaal Archief / Wikimedia Commons, CC BY-SA 3.0 NL DEED, Historia de la belleza / Wikimedia Commons, EAST NEWS, Rajanish Kakade / Associated Press / East News
10 gems from Amazon that’ll help you solve somewhat embarrassing household problems
If you avoid inviting guests to your house because of cracks in walls, stubborn stains on carpets or rust in your bathroom, you came to the right place. In this selection, we’ll tell you about 10 amazing products from Amazon that will solve your embarrassing household problems in the blink of an eye.
1. No matter what stains are bothering you, this all-purpose cleaning paste will never let you down. It removes stains, grease and grime from just about anything, including stovetops, kitchen surfaces, floors, metal, ceramics, porcelain, marble, wood, silverware, jewelry, glass shower doors, toilets, sinks, bathtubs, car wheels, stainless steel surfaces, etc. The product lasts way longer than any liquid cleaner, which is the cherry on top.
2. Mold can be extremely annoying, but you can say goodbye to it if you use this instant mold and mildew stain remover spray. It works perfectly well on decks, wood, vinyl siding, drywall, concrete floors, brick walls, kitchen surfaces, and other areas where mold and mildew tend to grow. The product starts working instantly and targets deeply embedded stains that linger on surfaces and hard-to-reach areas.
3. Say goodbye to dirty bathroom with this weekly shower cleaner. It gently cleans buildup of soap scum, grime, and dirt in showers and bathtubs without scrubbing. Apply the product once a week with the attached sprayer, leave it for 8–12 hours and then rinse thoroughly with warm water. For heavy buildup, spray and rinse daily until the surface is clean. Thoroughly rinse the shower and the bathtub before use.
4. This drywall repair putty will help you get rid of embarrassing cracks on your walls in the blink of an eye. It works great for repairing holes and cracks in drywall, wall plaster, and wood. The convenient applicator allows you to apply the product evenly in circular motions. Thanks to its compact size, the product will fit in your toolbox.
5. This multipurpose portable carpet and upholstery cleaning machine will easily remove tough spots and stains from carpets, upholstery, car interiors, and more. It efficiently removes odors as well, which makes it a household must-have for families with pets. The machine has a large tank, which means you can clean more surfaces between refills.
6. This pumice stone for toilet bowl cleaning will remove the toughest stains, rust buildup and hard water rings. The convenient ergonomic handle eliminates the need for gloves, because your hands won’t touch the dirt as you use the item. Its gentle touch ensures that porcelain toilet bowls remain unscathed, which is the cherry on top.
7. This rust stain remover works wonders and the pictures below speak louder than any words. This powerful gel clings to dissolve rust stains on contact and no scrubbing is needed. Its fast-working formula quickly and easily removes the toughest rust stains from most surfaces around the house. This product is ideal for vertical and hard-to-reach surfaces like showers, sinks, tubs and toilets above the water line.
8. Try this bathtub and shower cleaner spray, and you won’t regret it. This fresh foaming spray will leave your bathroom sparkling clean without any harsh smells. This is a multipurpose shower spray that works wonders on tile, grout, fixtures, sinks, toilet seats, bathtubs, and even on shower walls, doors and curtains.
9. If you’re dreading cleaning your toilet tank, don’t worry. This toilet tank cleaner will do the tough job for you. Thanks to its strong citric acid formula, the product removes hard-water deposits and other stains in the blink of an eye. It removes bad odor as well, leaving your bathroom refreshed.
10. Say goodbye to mold, mildew, algae and moss with this multi-surface outdoor cleaner. It has a high-capacity trigger sprayer for quick application to smaller surfaces and removes green and black stains caused by moss, mold, mildew, and algae, with no scrubbing, no rinsing, and no pressure washing. Just wet it and forget it. The product works on multiple surfaces including porch steps, stones, fountains, planters, concrete, canvas, and upholstery.
Inside you will find promo codes for various product categories, including beauty and personal care, home improvement, clothes and accessories, products for kids, pets, and more.
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