Starbucks India stirred controversy and faced calls for boycotts following the release of a commercial set in India that sparked objections, particularly from the right-wing community. The company drew criticism for its latest promotional campaign, which portrayed parents meeting their transgender daughter at a Starbucks outlet.
In the video, a father initially grapples with accepting his daughter’s transition but eventually embraces it by ordering a drink for her under her new name. Starbucks India shared the video on Twitter with the caption, “Your name defines who you are – whether it’s Arpit or Arpita. At Starbucks, we love and accept you for who you are. Because being yourself means everything to us. #ItStartsWithYourName.”
The advertisement faced significant backlash, with political commentator Rukshan Fernando tweeting, “Starbucks facing backlash in India after adopting a full Bud Light approach. Introducing a mediocre US coffee brand to the market wasn’t bad enough; now they bring their woke corporate culture to the Subcontinent.”
In Starbucks India’s comment section, one user expressed dismay, stating, “It’s deeply concerning to witness the rapid erosion of cultural identity in our era. Certain liberal forces persistently normalize practices that seem to undermine our cherished traditions and values.”
Another user questioned Starbucks India’s marketing approach, commenting, “I’m a huge Starbucks fan and spend thousands of rupees in their coffee shops annually. But I can’t comprehend why @StarbucksIndia would launch a woke campaign under the guise of advertising? Can’t they just promote their coffee and service in India?”
A different comment criticized the promotion of what they deemed “immoral values,” asserting, “What are you promoting @Starbucks… Don’t endorse such cultural shifts… We don’t need any lessons on accepting such immoral values… We are Bharatvasis, and we take pride in our civilization.”
“I don’t understand why brands do this… these ads alienate huge portions of the population. Whatever happened to common-sense advertising? Videos like this alienate more customers than they attract. Literally wasting advertising dollars just to virtue signal,” expressed another disgruntled individual.
Watch the controversial ad here:
America has exported woke culture all around the globe, and Starbucks India just provided yet another example of this phenomenon. Since the end of World War II, the United States has been the global hegemon of liberalism, and many other nations have sought to mimic its cuIture.
Mom issues warning after 10-year-old son collapses after playing in the ocean
A day at the beach is the best way to escape the oppressively high heat, but despite the fact that it might offer some respite, one mother from Massachusetts discovered that the shoreline also has a special set of risks.
She now wants to alert people to this.
Despite the fact that the incident occurred over a week ago, Heather Cassini reported that she is still “shaking.”
Declan, Cassini’s 10-year-old son, suddenly reported he didn’t feel well on July 4 as the 40-year-old mother and her were in Hampton Beach in New Hampshire.
Cassini wasn’t worried at first. Declan had been playing in the ocean, and it was hot.
In a now-viral Facebook post, Cassini wrote, “I thought the breakfast was just too much for the waves and he just needed to lay down.” Declan became “disoriented” and fell into a sunbather as soon as they started to head back so he could lay down.
He managed to get back up on his feet, but he fell to the ground once more.
Cassini told Today.com, “I’m trying desperately to pick him up because I’m pregnant.” He is throwing up and experiencing bouts of unconsciousness. He was really pale.
When a group of women sat close noticed the disturbance, they moved quickly to intervene. While monitoring his vitals, paramedics attempted to keep him warm and alert.
“May God bless everyone in our vicinity. She remarked, “There were so many nurses.”
“He was up and talking after what seemed like a lifetime. Cassini writes, “We got him to the car and waited for him to feel better.
Declan was found to have hypothermia due to the 52 degree ocean temperature.
Cassini remarked, “I had no idea that this could happen.” “I never thought about cold shock; you think about sunburns and dehydration and all the things that can happen in the water.”
Declan’s miraculous recovery has led Cassini to want to alert others to the risk of hypothermia in the summer.
“Just a heads up to parents who have children who adore the water and don’t feel chilly. It doesn’t necessarily follow that they can handle it just because they can.”
It never occurred to me that hypothermia could occur on a sweltering summer day! Not just for those who are parents, but for everyone, this is such a vital message.
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