Jennifer Jensen from Texas celebrated her 30th birthday in New Zealand, immersing herself in nature. She brought a raincoat that soaked through in heavy rain. She recorded a complaint video that unexpectedly went viral. The famous clothing brand had to respond, and they did it in a way that exceeded expectations
“I bought this ‘rain jacket’ a couple days ago,” she started the video, revealing she had purchased the jacket specifically for its supposed waterproof capability, “I’m 100% sure that it’s raining outside, and I’m soaking wet.”
Pausing to showcase the picturesque scenery of New Zealand, she conveyed that her intent wasn’t to seek a refund. Instead, she had a unique request for the brand, “redesign this raincoat to make it waterproof and express deliver it up to the top of Hooker Valley Lake in New Zealand where I will be waiting.”
The complaint video quickly went viral, reaching over 11.6 million views and numerous comments. Audience pointed out the conspicuous silence from the famous clothing brand. However, the brand’s silence was broken with an epic marketing video.
In response, the brand shared a video on their TikTok page, revealing a staff member (skiier Jossi Wells in disguise) retrieving a red jacket from a local store in New Zealend. The video then showcased the employee boarding a helicopter to meet Jensen and deliver her new jacket.
The caption read, “We were busy express delivering Jenn her jacket at the top of the mountain. Thanks for the help, Jossi!” This post garnered over 4 million views and thousands of comments, including a delighted response from Jensen, “You guys definitely came through for me. We’ll give the new jacket a shot on my next rainy day hike,” she expressed.
Jennifer said she doesn’t understand why the first jacket didn’t function properly and wondered if it was just a ’one-time product malfunction’. “I made that short video thinking only my best friend would see it because I didn’t have a lot of followers at the time. I never imaged it would go viral and I didn’t post it expecting it would get any traction,” she said.
“I’m not an influencer and never set out to be one. I was just trying to make an unfortunate situation funny and lighthearted. I’m glad the company reached out to make amends for the customer experience let-down. It was a very fun and unexpected adventure.”
Later, Jennifer shared that she had already tested the new jacket on a rainy day, and it kept her dry for 8 miles.
This video has won the hearts of people worldwide. But even small companies can approach service with passion and pleasantly surprise their customers.
First public statement from Prince William on his wife and father, King Charles
With King Charles receiving weekly treatments for his cancer in London, his son Prince William has taken upon himself to step in for his father and the crown and fulfill the royal duties.
What’s most, William is also busy being there for his wife who’s currently recuperating from her planned abdominal surgery and taking care of the children, Prince George, Princess Charlotte, and Prince Louis.
Recently, William attended an event to raise money for London’s Air Ambulance. There, he spoke of his wife and father and thanked everyone for “the kind messages of support for Catherine and for my father, especially in recent days.”
Among the rest of the attendees, there was actor Tom Cruise whom the Prince joked with saying he shouldn’t “borrow” any of the helicopters.
“If you wouldn’t mind not borrowing either of the new helicopters for the next Mission Impossible, it would be appreciated,” the Prince said.
“We have all seen on our screens that, how can I put it, you seem to have a different take on normal wear and tear to the rest of us,” he stated.
Speaking of the importance of the event, William said, “It’s fair to say the past few weeks have had a rather ‘medical’ focus. So I thought I’d come to an air ambulance function to get away from it all!
“But, seriously, we gather tonight to help as many as people as possible benefit from top class care in the silhouette of London Air Ambulance’s flying lifelines. As a former pilot for East Anglia Air Ambulance, I know just how vital the work of air ambulance teams across the country is, and the truly life-saving difference it can make to deliver urgent medical care wherever injury strikes can make.
“Here in London, the current aircraft have served magnificently. But our capital city needs a new fleet. And we are Up Against Time. The clue really is in the Appeal’s name. By September, we need the two new red birds – decked with the latest kit such as night vision – in our skies.
The prince was also seen talking with Ellen Convery, who used to be known as Ellen White and played more than 100 games for the England women’s football team.
While receiving treatment, King Charles will not be attending public events. Between treatments, he’s spending time at the Sandringham estate.
Details of the type of cancer he has been diagnosed with have not been disclosed with the public.
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